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Marca 2025

To provide clarity and outline concrete scenarios on the future of packaging and retail, CCM Coop Cartai Modenese and LifeGate, after last year’s success, renewed their collaboration with two talks as part of Marca 2025, the event dedicated to modern organised distribution (Dmo) held on 15 and 16 January at BolognaFiere.

The speakers’ speeches delved into eco-design strategies and the evolution of the retail and packaging sector towards models with a lower environmental impact, devoting particular attention to greenwashing. Without neglecting the risks of misleading communications, the reflections of the 7 protagonists explored good practices to avoid it, accompanying an overview of European regulatory updates and the key role of retail in accelerating climate action to promote more conscious purchasing choices.

15 january

Sustainability without compromise: tackling greenwashing and the climate crisis

Intro: Roberto Sposini – LifeGate Journalist

Cesare Vannini – Procurement & R&D Manager at CCM

Stefano Carraro – R&D director of Burgo Group Spa

Federico Cavallo – head of public affairs and media relations at Altroconsumo

Paola Monica Dimaggio – sustainability manager of PENNY Italia

16 january

Every purchase counts

Intro: Tommaso Perrone – Director of LifeGate

Giovanni Mori – Energy engineer

Andrea Benini – Sustainability director of GranTerre

Fabrizio Mattioli – Logistics and sustainable mobility engineer at So.De – Social Delivery.